Management and marketing of traditional industrial art object
Is our country's first porcelain production center, Kakiemon, Nabeshima, Imari, Arita ware making known as traditional style such as Old Imari. After the collapse of bubble economy, movement new throughout the trade in tendency to long-term fall came to be seen. We report result by education research project of product section and introduce recent new collection document based on it. It is what "traditional" or, through the ways of new product development, marketing that reflected change of conflict, lifestyle and propensity to consume with the succession of traditional technique and modern rationalization, questions the definition.
Floor lecture (display commentary by curator)
Entrance fee for free
Venue: Meiji University Museum special exhibition room
Commentary: Toru Toyama (Meiji University Museum product officer curator)
The date and time: Monday, April 7, 16th Wednesday, 25th Friday 15:00 ... (we plan around 30 minutes)